Yes, acquiring backlinks for your website is still an effective SEO strategy 2023. Backlinks are links from other websites to your website. They are a signal to Google that your website is authoritative and trustworthy. However, it is important to acquire backlinks from high-quality websites that are relevant to your niche. Backlinks from low-quality websites or websites that are not relevant to your niche can actually hurt your search engine ranking. Before proceeding further ensure, that you do a detail research on how to create backlinks that are fruitful for you.
Backlines plays a very important role even in 2023 and most importantly, it makes Google like your website!